Cheltenham radio

Cheltenham is a Gloucestershire town with an audience shaped by its residential neighbourhoods, workplaces, cultural activity and public services. Broadcasting based in or serving the town may also reach people elsewhere in the county. Its close geographical relationship with Gloucester creates opportunities for services whose listeners are spread across more than one local centre. Music, conversation and information can address a general town audience or focus on a particular group. Healthcare broadcasting, for example, connects patients and families with volunteers who collect requests and make programmes for them. Other local interests can be expressed through interviews, specialist music and coverage of organisations or events with a Cheltenham connection. The geographical category recognises broadcasters with an established Cheltenham remit, base or regular editorial relationship. It allows services of different sizes and purposes to be considered within the same local setting. A programme need not discuss the town throughout every edition for its broadcaster to have a meaningful relationship with the people and facilities that form the audience.