Greatest Hits Radio (East Midlands)

Greatest Hits Radio East Midlands brings Bauer's classic-hits programme to a regional audience in central England. Its musical focus is the popular repertoire of the seventies, eighties and nineties, with presented shows providing company around the records.

The regional name covers a wider audience than one city. Within that setting, the programme remains music-led: familiar songs and remembered choruses connect listeners across different ages and places. The selection moves between styles rather than adopting a rule that every hour should feature only rock, soul or another single genre.

The network's daytime line-up combines Ken Bruce's PopMaster with Zoe Ball in the Afternoon and The Simon Mayo Drivetime Show. Ball's programme includes Lunchtime Anthem requests, Afternoon Delight and the 54321 quiz. Mayo adds Confessions and an All Request Friday edition, so audience stories and song choices form part of the entertainment heard across the East Midlands service.

Great Conversations with Jackie Brambles provides a more interview-led strand, with guests discussing their musical lives and selections. The weekend has its own record-focused programmes: Jenny Powell's Mixtape stays within the station's core decades, and Stephanie Hirst's Spinnin' The Decades includes live requests chosen from original vinyl singles in her collection.

The East Midlands news coverage ranges across Derbyshire, Nottinghamshire and Leicestershire. Its published reporting has examined Derby's industrial role, employment connected with Rolls-Royce, support for deaf children and efforts to reduce smoking and vaping in schools. Those civic, economic and community subjects give the regional service a broader setting than its shared music programmes alone.