Radio Frisk Guilty Pleasures

Frisk Guilty Pleasures is the unabashed pop nostalgia channel in the Frisk family. It was launched around songs that listeners may jokingly call embarrassing while still knowing every word, with an emphasis on bright, memorable favourites from the 1980s and 1990s. That playful idea separates it from Frisk's current dance output, the donk-led Bounce service and the soulful Groove station.

The selection favours instantly recognisable choruses, polished pop production and records that carry a strong sense of their era. The broadcaster's launch material described a mixture of classic hit-factory pop and less frequently heard teen-pop favourites, but the station is not limited to a permanent list of named performers. Its appeal comes from rediscovery, shared memories and the freedom to enjoy music without worrying whether it passes a test of coolness.

The current rotation also reaches beyond those original decades. Rick Astley's Never Gonna Give You Up and Yazz's The Only Way Is Up appear alongside Holly Valance's Kiss Kiss, Rihanna's Disturbia, Katy Perry's Roar and OMI's Cheerleader. East 17's collaboration with Gabrielle adds a slower vocal record to the mix. The theme is consequently a playful selection of familiar pop across several eras, rather than a strict eighties-and-nineties archive with a fixed cut-off date.

Guilty Pleasures works as a themed companion rather than a replacement for the main Frisk service. Listeners can choose it when nostalgia and singalong familiarity matter more than new dance releases, then return to the other channels for a different mood.