Greatest Hits Radio (East Yorkshire and Northern Lincolnshire)

Greatest Hits Radio East Yorkshire and Northern Lincolnshire serves an audience on both sides of the Humber. The broadcaster links the station with its former KCFM identity, while its current programme belongs to the wider Greatest Hits Radio network.

Music from the 1970s, 1980s and 1990s is the central offering. The selection follows recognisable popular songs across those years, with enough stylistic breadth to move between pop, soulful favourites and guitar-led hits. Presented programmes bring company and entertainment around the music.

Ken Bruce's PopMaster is a recurring feature of the shared programme, giving listeners a chance to test their musical recall alongside the contestants. Golden Years and guest appearances add further interest to his show. Zoe Ball's afternoon programme brings requests and the 54321 quiz, while Simon Mayo's drivetime includes Confessions and an all-request edition to begin the weekend.

The Humber edition also carries the network's specialist musical strands. Des Paul presents Rhythm Of The Night with soul, funk and disco, and Jenny Powell selects her Mixtape from the seventies, eighties and nineties. Jackie Brambles adds longer guest conversations, connecting familiar songs with the people who made them and the records that matter to them.

Reporting for East Yorkshire and northern Lincolnshire follows communities on both sides of the Humber. Published subjects include business rates affecting an East Yorkshire play cafe, warnings about bogus callers targeting older residents, water-company accountability and developments at Scunthorpe United. Hull, Beverley, Cottingham, Grimsby and Scunthorpe feature within that regional news range.