Hits Radio (Liverpool)

Hits Radio Liverpool is the service formerly known as Radio City. Its name changed in 2024 during Bauer's regional expansion of the Hits Radio brand, retaining an audience associated with Liverpool and its local radio heritage.

Contemporary popular music and familiar throwbacks form the programme's musical centre. The range is wider than one decade or a specialist genre, with presented entertainment supplying conversation and company between the songs. Listeners hear newer recordings alongside music they already recognise.

Liverpool's news coverage includes the city's cultural life as well as surrounding Merseyside communities. The station has followed fundraising for a tribute to The Vivienne, local hospital affairs and stories from St Helens and Wallasey. Those reports add a regional dimension to a music service shared across Hits Radio. Featured programmes include Gemma Atkinson and Mike Toolan's afternoon show and breakfast with Fleur East, Will Best and James Barr. Kimberly Wyatt's Throwback strand provides a further route into familiar records. The edition therefore combines Merseyside reporting with the network's current-pop and nostalgia mix.

Regional news and information remained part of the service through the rebrand, while shared programmes connect it with the larger network. The Radio City history distinguishes Liverpool's edition within that broader offering. Today's programme is a continuing mainstream music service, combining the city's radio association with current hits, remembered favourites and on-air personalities.