Heart 10s Radio

Heart 10s concentrates on the pop hits of the 2010s, bringing together solo singers, groups and dance collaborations from that decade. The station launched on 12 September 2024 as an addition to Heart's decade services. Its sound follows the mainstream charts of the period, when electronic production and collaborations between DJs and vocalists became a substantial part of pop radio.

The station's music history illustrates that combination. What Makes You Beautiful by One Direction and No More Sad Songs by Little Mix represent group pop, while Let's Go by Calvin Harris featuring Ne-Yo and Commander by Kelly Rowland featuring David Guetta bring a dance-floor influence. John Newman's Love Me Again adds a forceful soul-influenced vocal. The choice is centred on recognisable singles, with room for different tempos and voices.

Adam O'Neill presents Heart 10s Breakfast on weekday mornings. Away from breakfast, blocks billed as Non-Stop 10s keep the decade in focus through the rest of the day and into the night. The station therefore offers the period as a continuing programme, rather than limiting it to an occasional retrospective feature on a mixed-decade service.

Heart 10s is part of Global and can be heard through Global Player and digital radio. It extends Heart's pop-led approach into a decade associated with artists such as Lady Gaga, Rita Ora, Taylor Swift and JLS, all represented in its published music selection. The combination of familiar vocal hooks, group pop and dance production gives the station its particular character within Heart's range of music services.