Bradford Asian Radio
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Information about Bradford Asian Radio
Bradford Asian Radio serves the city's South Asian population, with a particular focus on Pakistani communities. Its programmes combine music with news, sport, advice and discussion of community events. Urdu, Punjabi, Hindi and English are the main programme languages, with Mirpuri and Bengali also represented. This multilingual approach connects entertainment with information for different parts of Bradford's Asian audience.
Pakistani, Indian, Punjabi and Mirpuri music form part of the repertoire, alongside qawwali. Religious and cultural occasions can change the balance of the programme, bringing spiritual music and dedicated speech content to the foreground. The station's remit includes encouraging conversation between communities and strengthening interfaith relationships, rather than serving only one musical taste.
The balance between speech and music has developed since the station's early years. In March 2020, Ofcom approved its move from a predominantly speech-led remit to a mixed music-and-speech service. The decision also recognised special programming for religious and cultural occasions. That change helps explain why older accounts of the station describe a more heavily spoken format than its later programme brief.
Community participation is part of the organisation's purpose. Its published plans describe opportunities for volunteers to contribute programmes, undertake training and influence the service through listener feedback. The broadcaster operates through Bradford Asian Radio Limited and has described support from local advertising, sponsorship and community donations. Its identity combines a Bradford base with South Asian cultural expression, local conversation and access to broadcasting.
- Phone
- +44 1274 306677
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